The Good, Bad or Ugly Search Engine Optimization

Some years back, I knew little about SEO. I love learning new things to help my business, and when an SEO agency broke up with me (long, ugly story there) I started looking for a new mentor to teach me the latest tricks. Oh, I found tricks alright. I bought into a backlinking scheme where each member creates a junk Wordpress site where the other members can post links back to their own websites, also known as a “link farm.” I cringe thinking about the “black hat” tactics I was involved in. The truth was that I didn’t know any better. And...
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Recommended Ecommerce Store Tools and Services

Since I commonly get asked what services I use for my online store, I thought it would be useful to create a resource page that details every product, tool and service I recommend. The best part is that some of the services below are free. If you are thinking about starting an online store in the near future, you should keep this email for your reference and convenience. Enjoy! Web Hosting Blue Host  - Blue Host is the shared host that my wife and I used for 2 years to run our online store before we switched over to dedicated...
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Search Engine Optimization and Internet Marketing Success

Hearing the acronym SEO (aka Search Engine Optimization) is not new for most Internet marketers and some website owners. In fact, it is one of the unwritten protocols that must be learned and kept in mind by every aspiring Internet marketer. Thus, if you are unfamiliar with SEO, you will experience difficulty in terms of achieving your Internet marketing business objectives. Before discussing SEO to Internet marketing beginners, let us first tackle search engines. If you are familiar with Yahoo, Google, or Bing, these are some of the widely used search engines on the Internet. If you are looking for...
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Branding Development For businesses

I have to say branding is not for everyone. For those who really want to stand out in a crowded market or industry,  branding should be a backbone in large, mid, small organizations including retail businesses. A brand is actually a sense of identity, your purpose, services offered and any other factors, which distinguish you from others. It defines your company’s commitments, policies, values, strengths and passion towards achievement of goals. Branding simply describes what people actually think of you when you are not in the room. In order to succeed, the brand that offers a comprehensive and unbiased image...
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